Regular advertising is very important to any brand, and Young's is no exception. That's why we continue to invest in carefully targeted campaigns to remind consumers not just about Young's, but the also about the importance of enjoying fish as part of a healthy lifestyle.
Our 'Sea to Plate' advertising dramatically illustrates the way in which we bring the very best fish from all over the world to British plates,. The advertising is intended to inform people about Young's scale and scope, and to highlight the way we make it as easy as possible for people to enjoy fish and seafood.
We use inspiring images which show the real people we work with and the places we go to find our fish. This advertising also once again featured our 'have a fishy' theme tune, and the closing shot emphasises the continuing importance of Grimsby as the hub of the UK seafood industry!
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